Through her experience as Co-Founder & Chief Commercial officer of CBC TV Network
– one of the leading TV networks in the Middle East, Manar El-Amin succeeded in
introducing and profiling the network as one of Egypt’s media scene leaders. During her
tenure, El-Amin acted as a market leader in content strategy, creating attractive
advertising opportunities for different brands through tailored product integration and
commercial strategies that fit the nature of each brand.
In addition, El-Amin led some of the top ranked media organizations in the MENA
region over the past 13 years, boasting a successful track record in brand power,
eventually bolstering an iron clad on constructing and optimizing commercial and
communication strategies.
Believing in the power of the Global social impact of corporates and brands, Manar ElAmin is pursuing an Executive MBA from London Business School (LBS) and moved on
to become the CEO of RIZEK Egypt. which was the starting point for a great exposure to
the Tech-Scene and start-up field in addition to managing multiple startups in the digital
space. This loaded career, with all the experiences of each and every challenge in
different fields, has put her in the right position, leading the commercial development of
top ranked companies.