Selma Benomar

Selma Benomar

Founder and Creative Director, SB Creations   

Since 2012, SELMA BENOMAR has been redefining the Moroccan caftan, bringing it to the red carpet and the most prestigious celebrations around the world. At her Dubai atelier, every piece is handmade by skilled artisans, with embroidery and details shaped through endless hours of craftsmanship.
Her designs reflect a dialogue between tradition and modernity, timeless, vibrant, and sought-after by women and celebrities who look for creations that carry heritage with a fresh, contemporary spirit.