Mohamed Amer joined Orascom Development in May 2022 as the CEO of El
Gouna, one of Orascom Development’s fully integrated, sustainable towns in
the Red Sea, Egypt.
With his extensive executive experience in managing complex organizations
across multiple geographies and achieving stellar results, Amer is taking El
Gouna into a new chapter of the town’s iconic and successful journey. He is responsible for steering El
Gouna’s master-planned community to ensure its Real Estate, Hotels and Town Management operations
come together to provide a world-class customer experience for living, staying, working and well-being.
Additionally, Amer works closely with Orascom Development leadership to ensure that its flagship, El
Gouna, is a pivotal contributor to the company’s ambition to become the international benchmark for
developing successful, integrated destinations.
Previously, Amer was with Xerox for 22 years, where he built an impressive career path. Most recently,
Amer was VP and Regional General Manager at Xerox Middle East and Africa based in Uxbridge, UK. Before
that, he was responsible for managing the region’s operations, business and profitability growth and
overall strategy development and execution across all 85 countries. Prior the aforementioned roles, Amer
was Regional General Manager for Xerox Distributor Group in Miami, Florida, United States, and
responsible for 34 countries in the Caribbean, Central America and South America. He began his career in
Alexandria, Egypt, in 1999 and held several management and leadership roles in Xerox Distributor Group,
Middle East and Africa Operations, and Xerox in Egypt.
Mohamed holds a bachelor’s degree in Business Administration from Alexandria University in Egypt.
About EL Gouna:
El Gouna, is one of Orascom Development’s fully integrated towns and is the most prominent
destination nestled on the Red Sea. The Town is a multicultural community for over 25,000 residents
and a regional hub for international arts, culture and sports events with more than 9,000 delivered
residential units, 18 hotels with approximately 3,000 hotel rooms, schools, a sports club, a hospital,
three marinas, two world-class golf courses, a culture & conference center, and an array of restaurants
and services.