Alaa Herzalla

Alaa Herzalla

General Manager - IP’s Software Solutions.

Optimiza is a leading, regional Systems Integration and Digital Transformation Solutions platform that supports its clients’ pursuit of operational excellence and profitability. With over 42 years of operational experience, hundreds of projects delivered, and intellectual capital that spans multiple industry sectors, Optimiza’s team of over 450 experts is fully capable of integrating and delivering innovative consulting, business, and technology solutions with a commitment to excellence and client satisfaction.